V. Mondosheva

BSU named after K. Karasaev

LANGUAGE OF MODERN ADVERTISING (BY THE EXAMPLE OF ADVERTISING IN BISHKEK)

14.06.2023

V. Mondosheva
  • Keywords advertising text, slogan, linguistic features, phonetic, nervous lexical, morpho- logical, syntactic, stylistic means of the language, hiperbole, epithet
  • DOI https://doi.org/10.35254/bhu/2023.63.24